Communicating for Development Purposes: The Perspective of Ondo State Women in Agriculture

T Fola-Adebayo

Abstract


This study considered the relevant development communication strategies that would be appropriate for increasing the participation and productivity of Ondo State Women in Agriculture.  Focused group discussion and interviews were employed in eliciting data on the current practices, constraints and challenges faced by these women.  The study revealed that appropriate communication media, relevant development communication messages alongside the use of suitable language are some of the development communication strategies that could lead to optimum productivity among this group of women.

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